Just in time for the "season of giving," I have permission from
publisher Benevon to distribute an excerpt from the new book, The Joy
of Fundraising.
The Joy of Fundraising is the fourth book by international fundraising
expert Terry Axelrod, creator of the "Raising More Money Model" used by
thousands of nonprofit organizations to grow and stabilize funding.
The excerpt deals with how to thank donors. *****sing the sad state of
affairs among charities who shower their sup****ters with swag,
fundraising guru Terry Axelrod says, "Most donors don't need plaques or
trinkets; these items often cause donors to question your spending
priorities."
What is the one thing you must give your donors if you want to keep
them happy and in a generous spirit? Read the brief excerpt and find
out.
To get the excerpt from The Joy of Fundraising, send
mailto:stevokeefe@[EMAIL PROTECTED]
with the subject line, Send Joy, and I
will reply with the text -- and *only* the text -- NO file attachments
or opt-in mailing list jive. With best wishes for your holiday fund
drive!
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